AI that automatically buys, targets, and optimizes digital ads in real-time. These systems adjust bids, audiences, and creatives toward conversion goals—learning continuously from campaign performance. The result: higher ROI, less wasted spend, and faster learning cycles without manual tuning.
AI Programmatic Ad Targeting uses machine learning and predictive analytics to identify high-value audiences, optimize media buying, and personalize ad delivery across channels in real time. It ingests behavioral, contextual, and identity data to refine targeting, bids, and creative combinations, improving performance with each impression. Advertisers gain higher ROAS, lower acquisition costs, and more efficient budget allocation across campaigns.
AI Audience Profiler leverages advanced machine learning algorithms to identify and analyze target audiences for advertising campaigns, optimizing ad spend and increasing engagement. By understanding audience behavior and preferences, advertisers can tailor content and strategies to maximize ROI.
This AI solution uses AI to analyze user behavior, context, and predictive signals to dynamically tailor ad creatives, formats, and placements to each audience segment or individual. By continuously optimizing targeting and messaging in real time, it improves campaign relevance, lifts conversion and engagement rates, and increases overall advertising ROI.
This AI solution uses AI to dynamically tailor advertising creatives, messages, and placements to each audience segment based on contextual, behavioral, and predictive insights. By optimizing targeting and content in real time across digital and CTV channels, it increases engagement and conversion while reducing wasted ad spend and manual campaign tuning.
This AI solution uses generative AI to produce and optimize ad creatives across formats—copy, images, and video—for digital campaigns. It rapidly turns ideas or product data into on-brand, high-performing assets, continuously testing and refining variants to lift engagement and conversions while reducing creative production time and cost.
AI Ad Creative Studio automatically generates, tests, and optimizes ad copy, images, and video creatives across channels. It turns briefs and product data into tailored, performance-focused assets while continuously learning from campaign results. Brands and agencies gain faster production cycles, higher-performing ads, and lower creative and testing costs at scale.
This AI solution uses AI to infer consumer interests and intent from behavioral, transactional, and identity data to drive precise ad targeting and segmentation. It predicts which audiences will respond to specific offers, creatives, and channels, then prescribes optimal campaigns, incentives, and personalized content. The result is higher conversion and retention, improved ROAS, and more efficient media spend across digital advertising portfolios.
AI Ad Trend Intelligence analyzes historical and real-time advertising data to forecast market shifts, audience behavior, and creative performance across channels. It guides marketers on where to spend, which messages and formats to use, and how to optimize campaigns for maximum ROI. By turning complex trend signals into actionable recommendations, it boosts revenue impact while reducing wasted ad spend.
This AI solution uses AI to automatically set, adjust, and optimize bids across programmatic, PPC, and ad platforms in real time, informed by audience, context, and performance signals. It continuously reallocates budget, tunes floor prices, and refines campaign strategy to maximize ROAS and yield while reducing manual bid management. Advertisers gain more efficient spend, higher conversion rates, and faster, data-driven decision cycles across their media buying portfolio.
This AI continuously analyzes performance across TV/CTV, programmatic, social, search, and video to reallocate ad spend to the highest-ROI channels, audiences, and formats in near real time. By combining causal inference, attribution modeling, and dynamic pricing (e.g., floor price optimization), it automates budget shifts and creative adjustments to maximize incremental revenue and minimize wasted media. Advertisers gain higher return on ad spend and more effective campaigns with less manual planning and monitoring.
This AI solution uses AI to automatically set, adjust, and optimize bids across programmatic, PPC, and display inventory in real time. By analyzing user behavior, performance signals, and market dynamics, it maximizes ROAS while reducing wasted spend and manual campaign tuning. Advertisers gain more efficient media buying, higher conversion rates, and faster iteration on strategy and creatives.
This AI solution uses AI to plan, buy, and optimize media across programmatic channels, combining marketing mix modeling, ad tech analytics, and creative performance insights. It continuously reallocates spend, refines targeting, and educates teams to maximize ROAS and media efficiency while reducing waste and manual effort in the buying process.
AI Programmatic Ad Optimization uses machine learning agents to generate ad creative, test copy variations, and autonomously manage programmatic buying across channels. It analyzes performance in real time to fine-tune targeting, bids, and creatives, maximizing ROAS and lowering customer acquisition costs while reducing manual campaign management effort.
This AI solution uses AI to generate, test, and optimize ad creatives while autonomously managing programmatic media buying across channels. It analyzes performance data in real time, runs multivariate copy and creative experiments, and auto-adjusts bids and placements, boosting ROAS and reducing wasted spend for advertisers and agencies.
This AI solution uses AI to plan, execute, and optimize programmatic media buying across channels, combining marketing mix modeling, bidding optimization, and creative testing. It continuously analyzes performance data to allocate spend, refine targeting, and improve ad effectiveness, while also providing education and strategic guidance for buyers. The result is higher ROAS, smarter budget allocation, and more efficient media operations for advertising teams.
This AI solution uses machine learning to segment audiences based on behaviors, value, and intent, then activates those segments across advertising channels. It enables hyper-targeted campaigns, dynamic personalization, and CLV-based strategies that improve conversion rates and maximize media ROI.
This AI solution uses AI to automatically generate, test, and optimize ad creatives and media placements across platforms like Google and Meta. By continuously learning from performance data, it refines targeting, messaging, and formats in real time to boost campaign ROI and reduce manual optimization effort.
This AI solution uses generative AI to rapidly explore, iterate, and refine advertising concepts across formats like video, image, and copy. It transforms loose ideas into testable creative assets at scale, helping brands and agencies accelerate campaign development, boost creative performance, and reduce production costs.
This AI solution uses AI to automatically generate, test, and refine digital ad creatives and campaign settings across platforms like Google and Meta. By continuously optimizing visuals, copy, and targeting based on performance data, it boosts return on ad spend, improves conversion rates, and reduces the manual effort required for campaign management.
AI Ad Concept Studio generates and iterates advertising ideas, headlines, visual directions, and video concepts from simple briefs. It rapidly explores multiple creative territories, tests variations, and outputs ready-to-adapt assets, helping teams move from idea to production faster. This accelerates creative cycles, improves ad performance, and reduces reliance on lengthy manual ideation and testing.
This AI solution uses AI to generate, adapt, and animate advertising creatives across formats, channels, and audiences. It accelerates creative production, enables large-scale testing of variations, and improves campaign performance by continuously learning which designs drive higher engagement and conversions.
This AI AI solution generates data-driven, omnichannel advertising strategies tailored to specific industries, audiences, and time horizons. By simulating market conditions, benchmarking against competitors, and assembling channel, creative, and budget recommendations, it helps brands and vendors design more effective campaigns with higher ROI and faster go‑to‑market cycles.
This AI solution uses AI to design and optimize end-to-end digital advertising and marketing strategies, tuned to specific verticals and future-looking media environments. It analyzes audiences, channels, creative, and market trends to generate addressable media plans, playbooks, and toolkits that maximize campaign performance and strategic clarity while reducing manual planning effort.
This application area focuses on using a single, unified model to power multiple advertising recommendation tasks—such as click‑through prediction, conversion prediction, bidding, ranking, and creative matching—across formats, surfaces, and campaigns. Instead of maintaining many siloed models for each objective and placement, platforms deploy a generative or multi‑task model that understands users, ads, and context in a shared representation space. By consolidating these functions, unified ad recommendation improves prediction quality, leverages cross‑task signals, and responds more quickly to changing user behavior and new ad formats. It reduces engineering and operational complexity while enabling more consistent personalization at scale, ultimately driving better ad relevance, higher advertiser ROI, and more efficient monetization for publishers and platforms.
Ad targeting and creative optimization. 25 solutions across 309 use cases.